Success Story:

Client:

Corda provides business performance online dashboards. Corporate decision-makers gain detailed understanding and deep insight into the big picture and drill down to analyze the root causes, enabling timely, accurate, and more informed decisions.

Challenge:

Corda's solutions can be broken up into different components, and we needed to focus on our most comprehensive solution as our main product. Online, we had reasonable traffic from all of our marketing efforts but needed something that would effectively communicate our product so that we were getting more quantity and higher quality leads.

Solution:

A HookTour™ was placed on the home page to generate more qualified leads, and we ended up dedicating almost a quarter of the home page to the invitation.

We found the graphic image and link to be very easy to place, and it did not cause any hiccup for our web master — it was just a link.

Results:

I'd recommend Sapha to any company that's serious about using its website as a means of generating new business. Prior to hiring Sapha we used Flash presentations on our website and noticed some improvement. But since we've put the HookTour system on our site we feel the site is much more effective as a lead generator. We've been very pleased with both the quantity and the quality of leads produced by Sapha's system. Sapha's customer service and reporting tools have also been tremendous. Their team is very responsive and is continually updating the system to better meet our needs. They've been great to work with!

We had between 2 to 4% conversion of traffic into leads. We are now experiencing an incredible conversion rate of twenty something percent from our HookTour.

- Mark Christensen, Vice President of Marketing, Corda Technologies