Fusion

A conversion-centric reporting platform

Fusion is the premier conversion-centric analytics platform. Instead of throwing raw data at you, Fusion takes all that information and focuses on your website's conversion rate and visitor behavior. As a result, you'll know how effective website, advertising campaigns, and other online marketing efforts are at turning anonymous visitors into a sale or lead.

Make Sense of all Your Data

The challenge with website analytics is making sense of all the data. Fusion saves you time and eliminates headaches by doing all the hard work for you. Our easy-to-read dashboards give you vital information at a glance. With just a few clicks of the mouse you can see how many visitors buy your product or enter your sales pipeline through an online contact form. You don't have to waste hours crunching numbers. In minutes you can see what's working and what's not.

And the best part? You define what a conversion is. Does the visitor buy your product? Enter your sales pipeline? Sign up for a free trial? However you define it, Fusion gives you detailed information on who's heeding your call to action.

Learn More About Your Visitors

On a micro level, Fusion lets you know how many times a visitor has been to your site, how much time they spent on your site, the pages they viewed and how they came to your site, what documents they're downloading, videos they're watching, where they entered your sales pipeline, and more. This information can arm your sales team with vital information as they make follow-up calls to prospects.

On a macro level, it can be used to generate comprehensive behavior reports on visitors as a whole. You can quickly determine traffic patterns on your website, see which pages are the best at converting visitors into sales or leads, and what online marketing campaigns are driving the most traffic and qualified visitors to your website.

In addition to site-wide analytics, Fusion has the ability to track visitor's behavior in targeted Flash presentations when utilizing our patent-pending HookTour™ technology, PerForm™ lead generation forms, or many of our other lead generation tools.

Call 1.888.727.4223 to schedule a demo to see for yourself how easy it is to measure and improve your website's performance.

Fusion Features

• Site-wide conversion analytics
• Learn about your visitors on micro and macro level
• Easy-to-read reports
• Conversion specific reporting
• SEO, PPC campaign tracking
• In-depth visitor profile information
• Detailed technographics
• Detailed demographics
• Track visitor behavior in Sapha Flash-based conversion tools. For example:
  • HookTour sessions
  • Chapter funnel
  • Lead summary
  • Document downloads